Kylie Jenner, the fashion icon and reality TV star, is back with a bang! This time, she's collaborating with Dunkin' to launch the King Kylie Collection, a pink-themed summer beverage range. In this exclusive interview, Jenner opens up about her iconic King Kylie era, her creative process, and her favorite Dunkin' order.
A Nostalgic Return to King Kylie
Jenner describes the King Kylie era as a confident and rebellious phase in her life, characterized by vibrant wigs, stylish streetwear, and an undeniable swag. She believes it's a nostalgic period for her fans, which is why she's thrilled to revisit it. The collaboration with Dunkin' was an instant yes for her, as the initial creative concept aligned perfectly with her brand identity, embracing the iconic pink hues that have become synonymous with both King Kylie and her makeup line, Kylie Cosmetics.
Creative Control and Authenticity
When it comes to partnerships, Jenner emphasizes her desire for creative input and authenticity. She wants to ensure that her involvement feels genuine and meaningful to her audience. In this collaboration, she had a significant say in the creative process, making it a truly personal endeavor. Jenner's enthusiasm for the project is evident, as she enjoyed working with director Dave Meyers, a legendary figure in the music video industry, adding a touch of glamour to the campaign.
A Classic Dunkin' Choice
Despite her penchant for bold fashion choices, Jenner reveals her go-to Dunkin' order: a simple iced vanilla latte. This classic choice showcases her appreciation for simplicity and tradition, even amidst her high-profile lifestyle. It's a reminder that sometimes, the classics are the best choices, and Dunkin's iconic coffee blend is a staple in many people's routines.
In conclusion, Kylie Jenner's collaboration with Dunkin' is a testament to her ability to blend nostalgia, creativity, and authenticity seamlessly. Her involvement in the King Kylie Collection not only brings back a beloved era but also adds a touch of her signature style to Dunkin's summer menu, creating a unique and exciting experience for fans and coffee enthusiasts alike.